At some point—often quietly, and without warning—we find ourselves questioning why we’re still doing what we’re doing. In this episode, host Jodi Rose Gonzales offers a love letter to your why—the deeper motivation that sustains you when clarity wavers and momentum fades.

Rather than treating purpose as something to optimize or prove, this conversation reframes why as something relational: something you return to, tend, and listen for over time. Drawing from personal reflection, creative practice, and nervous-system wisdom, the episode invites listeners to reconnect with what they love enough to keep showing up for—especially when the path feels unclear.

Key Takeaways

Your Why Evolves as You Do
A meaningful why isn’t fixed—it shifts as your values, capacity, and season of life change.

Knowing Your Why Is About Relationship, Not Certainty
Purpose isn’t something you decide once; it’s something you listen for and renew.

Burnout Often Signals Disconnection from Meaning
When effort outweighs nourishment, it’s often a sign that the deeper reason has been lost or buried.

Devotion Sustains What Discipline Cannot
Love, care, and connection carry us further than pressure or obligation ever will.

The episode closes with a gentle guided imagery and art-based reflection designed to help you reconnect with your why—not as a goal to chase, but as a relationship to tend.

Connect With Us

We’d love to hear what you’re remembering or reconnecting with. Share your reflections inside the iROSE Society, or connect with us on Instagram @JodiRose.Studio.

Resources & Links

Join the iROSE Society:

https://www.jodirosestudio.com/society

Guided Meditations on Insight Timer: 

https://insighttimer.com/jodirose/guided-meditations/connect-with-your-why-guided-imagery-and-art-prompt

Learn more about Jodi’s work:

https://www.jodirosestudio.com